Grant Sparks and Nicole Rhea coaching at Embarq Collective with the American Marketer’s Association about influencer marketing and small business leaadership in Tampa, Florida.
SPEAKING & TRAINING
Growth Education for Owners and Organizations
Practical, strategic training that helps organizations understand, implement, and profit.
Most business owners know they could be doing better; better marketing, better sales, better team development; but they don’t know how.
They’ve been burned by bad partnerships, confused by vanity metrics, or lacked accountability. Nicole and Grant cut through the noise with framework-driven organizational training, time-tested strategies, and our personal experience that teaches organizations how to build, manage, and scale their vision!
Nicole Rhea Bradham – Coaching Kelly Fischer on Content Creation and Influencer Work in Lakeland, Florida.
Why Organizations Trust Us
Decades of combined experience across education, agency operations, and business strategy.
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University Marketing Professor
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HotMod Agency & Influencer Academy Founder
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FTC Compliance Educators
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National Brand & Tourism Board Campaigns
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857 Owners & Agency Operators Trust Us
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Authors of Over Six Books & Multiple Courses
Featured Talks & Workshops
Each session is tailored to your audience – from introductory education to advanced campaign strategy.
Signature Talks
AI for Owners and Organizations
Stop Watching AI Happen – Start Building With It
A hands-on session that takes business owners and teams from confused about AI to building with it. We cover the tools, the systems, and the practical workflows that save real time and money – not theory, not hype. You leave with working AI systems and a roadmap for your organization.
Influencer Marketing for Business Owners
How to Build Strategic Campaigns That Drive Revenue
A practical session that teaches business owners how influencer marketing actually works – how to structure campaigns, avoid costly mistakes, measure real ROI, and integrate influencer content into your broader marketing strategy. No fluff, no theory – just actionable frameworks.
Other Trainings
The Business Owner’s Guide to Influencer ROI
Stop guessing whether influencer partnerships are working. This session gives you the exact metrics, tracking methods, and evaluation frameworks to calculate real return on your influencer marketing investment.
Integrating Influencer Content into Your Social Strategy
Most businesses treat influencer content as a one-time post. We show you how to repurpose, redistribute, and amplify creator content across every marketing channel you own – multiplying the value of every partnership.
AI Readiness for Your Organization
Most organizations know they should be using AI but have no idea where to start. This session assesses your tech stack, identifies the highest-impact AI opportunities, and gives you a practical 90-day roadmap – customized to your industry and team size.
From Prompts to Systems – Building AI Into Your Business
Stop treating AI like a search engine. This workshop teaches owners and teams how to build repeatable AI systems that save real hours every week – from automated workflows to AI-assisted content, client communication, and decision-making. You leave with tools running, not just ideas.
Our Educational Approach
We blend influencer marketing strategy with social media integration and AI-powered tools – giving your organization a complete, modern education. Not just theory. Not just motivation. Real strategy your team can use.
Strategic, Not Trend-Based
We teach timeless frameworks for evaluating and structuring influencer partnerships – not chasing the latest platform or viral tactic.
Framework-Driven
Every session follows a structured methodology: identify, evaluate, negotiate, execute, and measure. Your team leaves with a repeatable system.
Real-World Examples
We draw from actual campaigns managed for national brands and tourism boards – not hypothetical case studies from textbooks.
Built for Implementation
Every session ends with clear next steps. Templates, checklists, and action items – so your team can execute immediately, not just take notes.
Tailored to Your Organization
We customize every presentation to your industry, audience size, and marketing maturity. No generic slide decks.
Meet Nicole & Grant
Nicole Rhea training on being a creator as a business owner in Tampa, Florida.
Nicole Bradham
Influencer Marketing Strategist & Educator
Nicole is the founder of HotMod Agency and Influencer Academy, a Professor of Marketing at Southeastern University, and one of Central Florida’s leading voices in influencer marketing education. With experience managing campaigns for national brands and tourism boards, Nicole specializes in teaching business owners how to implement influencer marketing strategically, ethically, and profitably. She bridges the gap between creators and brands with a framework-driven approach that prioritizes FTC compliance and measurable results.
Grant Sparks educating on working with influencers and AI in Tampa, Florida.
Grant Sparks
Technology Strategist & Trainer & Speaker
Grant is a business strategist, speaker, and author with a background in technology since 2004 and deep experience in training and leadership development. He helps entrepreneurs and business teams clarify strategy, align vision, and execute effectively. Together, Nicole and Grant deliver high-impact educational experiences that combine cutting-edge marketing strategy with proven business fundamentals – giving organizations both the why and the how.
Better Together
When Nicole and Grant present together, organizations get the rare combination of deep marketing expertise and strategic business acumen. Nicole brings the influencer marketing frameworks and industry connections. Grant brings the AI and web expertise as well as business strategy and execution systems. The result is education that doesn’t just inspire – it transforms how your team approaches marketing.
Nicole Rhea & Grant Sparks leading a workshop with small business owners as COhatch trainers.
Frequently Asked Questions
What types of organizations do you speak for?
We work with associations, chambers of commerce, universities, corporate teams, and business organizations of all sizes. Any group that wants to understand and leverage influencer marketing is a great fit.
Are your sessions beginner-friendly or advanced?
Both. We tailor every session to your audience’s knowledge level. Tell us where your attendees are starting from and we’ll design the session accordingly – whether that’s an introductory overview or an advanced strategy deep-dive.
What formats do you offer?
We offer keynotes, breakout sessions, half-day workshops, full-day intensives, and custom training programs. Each can be delivered in-person or virtually.
Do you travel for speaking engagements?
Yes. We are available for travel across the U.S. and internationally. Travel fees apply for out-of-market engagements. Contact us to discuss your event location and logistics.
How is this different from a generic marketing talk?
We don’t do generic. Every session is built around real campaign experience, structured frameworks, and your audience’s specific context. We cover the strategies and tactics that actually move the needle – not buzzwords and vanity metrics.
What do attendees walk away with?
Attendees leave with actionable frameworks, templates, and a clear understanding of how to apply influencer marketing in their own organizations. Every session is designed for immediate implementation – not just inspiration.
Book Nicole & Grant for Your Next Event
We work with associations, chambers, universities, and business organizations that want practical, actionable education on influencer marketing. Tell us about your event and we’ll customize a session for your audience.
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Lunch & Learns
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Workshops
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Half-Day Intensives
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Keynotes
Or call us directly at 863-409-5635